Creative Director & Comedian

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MilkPep x StreamerU 2026

Milk: The official focus fuel of streameru

There's nothing more exhausting than streaming for six consecutive days and entertaining over 1.4 million viewers across more than 6,000 different streaming channels... but luckily for Kai Cenat and all the stars of Streamer University 2026, milk was proud to be on-campus as the official focus fuel of StreamerU 2026.

Packed with protein, vitamins, and minerals, we made sure milk was always on-tap to refuel and hydrate the faculty and students at all hours of the day during this streaming marathon. Between the cafeteria and the dorms, our custom cereal bar and fuel station became the backdrops to some of StreamerU's most viral moments, giving streamers the fuel they needed to lock-in and make streaming history. We also handed out a $50,000 brand deal to one lucky streamer who also incorporated milk into their content over the course of the weekend, eventually awarding Love Island's Jeremiah (@findjeremiah) the top prize.

It was a week unlike any other, and we'll never forget how much everyone loved the milk and the free merch we handed out... even if they did misread it a time or two.

Credits

AGENCY: GALE

CREATIVE DIRECTORS: Joshua Lampley & Matt Barton

PHOTOGRAPHER/EDITOR: Justin Leyba